Prime Minister Abiy Ahmed, who was the honorary guest at the 4th ABC Commercial Bank of Ethiopia Sports Awards, made a demand for the awards to be held in East Africa during his speech.
The company was urged by Prime Minister Abiy to broaden its sphere of influence by collaborating with other important domestic institutions in East Africa and the region.
The lack of gratitude in our society, according to him, keeps new heroes from emerging.
The Prime Minister stated that sports have the power to uplift and inspire the Ethiopian rope when referring to the national significance of sports.
He referred to the valiant athletes who gave Ethiopia and Ethiopianness its name as a “soft power” that boosted Ethiopia.